If you are a sales professional or want to become one, or if you are looking for a new sales job, you will face one of the toughest interview processes of any job seeker.
Many people think that LinkedIn, a professional networking site, is only for these who are searching for positions. So if you’re someone who already has a job, there’s no use in posting resumes and recommendations, right? Wrong.
It’s a misconception that LinkedIn is only for these who are actively looking for employment. The true purpose of this site is not just to function as a resume depository–it is, above all else, a place for people to network. Networking is a nice tool, regardless of employment.
LinkedIn is not even just a networking tool…it’s a resource center. There’s a Q&A feature which allows musings to be posted for other people in the industry to answer. A publicly posted question can yield valuable insights and allow the user to get in touch with other experts in the field. Groups that link individuals from the same industry are easily created and managed. Easier access to information is a welcome resource even for those who are employed, and it can be invaluable to someone in clinical sales, pharma sales, medical diagnostics sales, medical device sales, pharmaceutical sales, or other healthcare sales.
In addition, the networking and resource opportunities available on LinkedIn can provide information about competitors that can enhance an existing business opportunity, and give you an edge in your career. Network updates can give you details about how other businesses are working and allow you to adjust your strategies accordingly. This kind of industry information can be a huge benefit to medical sales management, product management, or sales reps.
LinkedIn is an important resource for employers, too. If you’re in human resources or run your own company, you can use the site to check up on potential employees. Through the simple act of checking a profile or virtual resume, you can get a glimpse into the capabilities and track record of a person.
One of the most invaluable features of LinkedIn is its ability to show recommendations, which allows employed people to see if a potential supplier, partner, or employee is worth dealing with. Wouldn’t you always rather work with someone who was recommended than work with someone you know nothing about?
If you don’t already have a LinkedIn profile, you need to get one now so that you can have access to all the opportunities available. Need help? Click here to discover out how to set up your profile, choose connections, create contacts, and get great recommendations.
Article courtesy of Peggy McKee - Owner / Senior Recruiter at the nationally
recognized pharma and clinical laboratory sales recruiting team of PHC Consulting.
© Copyright 2008 PHC Consulting | All rights reserved
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